CASE STUDY: TÜRK TRAKTÖR
SAP CRM SALES & SERVICE, INTERACTION CENTRE
Client: Türk Traktör
Location: İstanbul
Industry: Agricultural Equipment
BUSINESS TRANSFORMATION
Objectives
- Building a support layer through every customer interaction point e.g. Call Centre, Field technician, etc.
- Increase the number of new customers with new sales channels and current leads.
- Providing an advance experience to customers and a complete service from beginning of the sales process and after the sales.
Why SAP CRM Sales & Service and Interaction Centre
- Opportunity & Activity Management
- Sales Order Management
- Heavy Equipments and Tractor Sales
- Logistics and Costing Integration
- Warranty Management
- Work Orders
- Central Stock Request Management
- Dealer – End Customer Sales
- Dealer Processes (Apply, Approval etc.)
- Claim Management