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CASE STUDY: ALFANAR
SAP HYBRIS MARKETING CLOUD
Client: Alfanar 
Location: Saudi Arabia
Industry: Electrical Components Manufacturing

BUSINESS TRANSFORMATION

Objectives

  • Improve customer relationships by evaluating customer interaction points and use them for a more customized approach.
  • Driving segmentation filters for coming up with relevant campaigns in proper time intervals.
  • Getting to know customer in every encounter thusly increase the succesful customer interactions.

Why SAP Hybris Marketing Cloud

  • To implement an end-to-end marketing solution that tracks, stores and analyses every user action, interaction and intention.
  •  Hybris Marketing fulfills all Digital Marketing requirements through Marketing Planning, Segmentation, Acquisition and Insight Modules.

Lineris Support System can only be accessed by clients with necessary authorization.