End-to-end contextual marketing
SAP Marketing empowers your business to understand your customers’ needs and to engage with them intelligently; nudging them towards purchase instead of distracting them.
Sell smarter. Any time, any place.
SAP Sales Cloud
Buying habits are changing. In today’s digital economy, customers don’t tend to rely on salespeople to inform them about products and services. They use online channels such as social networks to find out information about products and services they require.
End-to-end service excellence
SAP Service Cloud
Provide end-to-end service excellence to your customers with SAP Service Cloud. Help your customers get the results they want. Give your teams the tools they need to deliver a first-class service experience. Deliver seamless service in the field. Know what resources are available and equip your service technicians with the right knowledge and connect them with the right parts to solve onsite problems.
represents a portfolio of SAP Products & Solutions that serve as a platform to “Engage” with the customer effectively at the Customer’s choice of Channel, Device or Touch Point.
Today’s customers are digitally empowered and in control. They expect to engage a company or brand on their own terms, using different channels or platforms and getting contextually relevant and consistent information regardless of how they choose to interact. It is therefore more important than ever to provide a highly consistent and individualized brand experience to engage and delight your customers across every point of interaction.
When you start connecting customer interactions from across web, social, mobile and other top data sources, you’re better able to decide how, when and where to engage. Likewise, when you become more agile, you can better align resources and adapt to rapid changes in your markets, targeting initiatives that focus on the needs of the individual customer.